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Book Cover for: Fundraising and Nonprofit Marketing: A Research Overview, Roger Bennett

Fundraising and Nonprofit Marketing: A Research Overview

Roger Bennett

This book provides a concise introduction to the latest research in the fundraising and nonprofit marketing field.

Book Details

  • Publisher: Routledge
  • Publish Date: Nov 29th, 2024
  • Pages: 122
  • Language: English
  • Edition: undefined - 0002
  • Dimensions: 8.50in - 5.50in - 0.28in - 0.35lb
  • EAN: 9781032428109
  • Categories: Nonprofit Organizations & Charities - Marketing & CommunicatMarketing - GeneralSales & Selling - General

About the Author

Roger Bennett is a Professor of Marketing at Kingston University, UK.