What if writing your book was just the beginning of your author journey?
You've poured your heart into the manuscript, hit "publish," and... now what? Visibility doesn't magically appear. In today's crowded marketplace, even the best books need a smart, strategic author behind them-one who knows how to show up, stand out, and stay connected.
The Author's Toolkit: Mastering the Art of Author Visibility is your go-to guide for building a long-term platform that doesn't burn you out or make you cringe. Inside, seven experts in branding, marketing, publicity, and publishing come together to demystify what it really takes to grow your reach and revenue-without losing your voice.
Whether you're launching your debut or breathing new life into a backlist, this book will help you:
✔ Craft a brand that feels like you
✔ Build and maintain a reader-focused website
✔ Use social media without selling your soul
✔ Leverage interviews and speaking gigs
✔ Create a press kit that gets you booked
✔ Master the art of email newsletters
✔ Stay visible beyond launch day
This isn't about doing everything. It's about doing the right things-strategically, sustainably, and with heart.
Your book deserves to be read. Let's make sure the world knows it exists.
Contributions by: Cheri D. Andrews, Esq.; Sandra Beatty; Hanne Broter; Jill Celeste, MA; Deborah Kevin, MA; Jennifer Nichols; Suzanne Tregenza
Reading this felt like sitting down with a wise friend who gets what it means to be an author today. It's honest, strategic, and full of heart. It helps you to stop hiding, show up with confidence, and finally feel seen.
Susan Friedmann, CSP, international bestselling author of Riches in Niches: How to Make it BIG in a Small MarketThe Author's Toolkit is a magic box of wonders. One by one, the tricks you need as a writer on the edge of publication are unveiled. With the varying styles of the contributing authors, the mystery of a successful book is peeled away, leaving you with concrete steps you can deploy to create your own success. No magic wand required.
KC O'Connell, Writer. Reader. Dreamer.I'll be keeping The Author's Toolkit within arm's reach and recommending it to all my clients. This comprehensive guide shares essential knowledge that every author needs before embarking on their writing journey. It is jam-packed with easily actionable steps and brilliant examples-not just what to do, but when to do it
Maggie Mills, ghostwriter and writing coachAs someone who works directly with authors, often first-time self-publishing authors, I have no hesitation in recommending The Author's Toolkit to my clients and other connections. For those who struggle with marketing, there is plenty of advice that will help authors get the sales their book deserves.
Catherine Williams, founder, Chapter One Book Design