Topics such as site selection, branding, marketing, and financial considerations are explained in an easy-to-understand manner, making this book an invaluable resource for anyone considering franchising a fast food chain. Whether readers are new to the world of franchising, or simply seeking to expand their knowledge, this glossary contains everything they need to know to make informed decisions and ensure their success as a franchisee. With this book by their side, readers will be well-prepared to navigate the complex world of franchising and achieve their entrepreneurial dreams.