Bestselling author and psychologist Richard Wiseman had become increasingly frustrated with the self-help industry and its snake-oil treatments. Here, bringing together a remarkably diverse range of scientific data, he has crafted a no-nonsense response to their ineffectual programs. Filled with tips and tricks that come straight from the latest scientific journals and his own original research, Wiseman outlines the new science of "rapid change" and describes with clarity and infectious enthusiasm how these quirky, sometimes counterintuitive techniques can be effortlessly incorporated into your everyday life.
"For all those who are tired of the usual self-help formula--homespun anecdotes, upbeat platitudes, over-the-top promises--Richard Wiseman's 59 Seconds is just what the PhD ordered."
-- The Wall Street Journal
"Seemingly perfect for this age of short attention spans and instant gratification."
-- The Chronicle Herald
"At last, a self-help guide that is based on proper research. Perfect for busy, curious, smart people."
-- Simon Singh, author of Fermat's Enigma
"Wiseman is a brilliant name for a psychologist, and this book proves the professor is not misnamed. . . . [59 Seconds] contains dozens of fascinating and useful nuggets, and they all have science on their side."
-- The Independent