Are you and your organization ready for the future of live entertainment?
The pandemic hit live entertainment harder than any other industry-but also revealed tantalizing new possibilities. Online, streaming, and hybrid events opened the door to bigger audiences, better finances, and more innovative content for live producers.
And now is the perfect time to start.
Beyond the Back Row breaks down the why, how, and what of online, streaming, and hybrid live events. It helps you understand the opportunities, avoid the pitfalls, and learn what you need to master. Wherever you are in your live entertainment career, even if you're just getting started, start here. There's even advice for powerful incumbent organizations on how to prevent yourself from being "Napstered."
In a few years, digital capabilities for live producers will be a given. Until then, Beyond the Back Row will give you a major head start.
author: Getting Along (available now: https://t.co/3RWMXCv5fT) and HBR Guide to Dealing with Conflict / co-host: Women at Work podcast / editor: @HarvardBiz
Big congrats to @stellartix’s Jim McCarthy on his new book “Beyond the Back Row,” which is out today! I know Jim through @TEDxBroadway and when it comes to succeeding in digital theatre, he literally wrote the book! #BTBR https://bit.ly/3IFCAe5 https://t.co/Wh8oB0dVCV
YesBroadway champions fresh & exciting theater, helping new audiences navigate what to see in NYC and around the 🌎. On a (probably permanent) Twitter hiatus!
We are giant fans of @stellartix here at YesBroadway and we wanted to tell you that Stellar CEO Jim McCarthy has a new book out today called "Beyond The Back Row"! Even better? The digital version of the book is only 99 cents on Amazon this week only! Grab a copy now! https://t.co/3JQpKPWan9