Marcus's rapt attention to what Elvis continues to mean is both transmitted and justified in a splendid piece of critical art ... a marvelous and profane book about a cultural symbol of cultural symbol-making.--David Foster Wallace "Los Angeles Times Book Review"
The evidence Marcus has gathered suggests that Presley's posthumous appeal has to do with our ferocious ambivalence toward him, a blend of worship and revulsion, obeisance and revolutionary desire. Sympathetically despising what Presley became, everyone is now in on--not the joke, but the remaking of their world.--Eric Lott "The Nation"
Go no further for the biggest thoughts about the biggest ever pop icon.-- "Glasgow Sunday Herald"
Marcus shows that the rupture that was Elvis in 1954-57 lives on, below and above ground, glowing in grotesque and still dangerous half-life.--W.T. Lhamon, Jr. "American Quarterly"