Design: Intelligence Made Visible

Stephen Bayley

Hardcover

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Essential facts, authoritative opinions and a provocative list of the most influential designers.

Design: The Definitive Directory of Modern Design is a dynamic and comprehensive guide to the subject. Global in scope, this book includes architecture, industrial design, furniture, fashion, cars, clothing, graphics, consumer products, signs and much more -- all complemented by 300 color photographs. There are also up-to-date profiles of the innovators and visionaries past and present whose achievements have forever changed the way we view ourselves and the world.

A series of essays outlines the role of design in modern cultural history and includes Terence Conran's definition of design. The main section of the book is an A-Z directory of the most influential people, products and processes of the past and present centuries and includes biographies of leading designers. The authors also share their personal views on today's newest achievers.

Among the topics examined:

Art, industry and the beginnings of design
The consumer age and mass consumption
The craft ideal of old values
The Modern movement and the romance of the machine
America of the thirties
Italy since the fifties
Symbolism, the language of objects and consumer psychology
Postmodern design, and looking to the future.

Up to date, provocative and completely original, Design will be a sourcebook for professional designers, an essential guide for students of design, and a revelation for general readers hungry for information about design and designers.

Highlights:

100-page A-Z directory for easy look-up
300 full-color illustrations with detailed captions
Biographies of designers past and present
Corporate histories and product appraisals
The influence of management, cultural and social theories
Michelin-style ratings of today's up-and-coming designers
Brand identity and assessing brand value
The newest types and categories of design.

The featured subjects include, among many others:

Bauhaus
IBM
Sony
Benetton
iPod
Tom Wolfe
Charles Eames
Italy's Autostrade
Victorinox
Eric Gill
Philippe Starck
Vogue
Ferrari
Porsche
Walt Disney
Frank Lloyd Wright.

Book Details

Publisher: Firefly Books
Publish Date: Sep 14th, 2007
Pages: 336
Language: English
Edition: undefined - undefined
Dimensions: 11.22in - 10.18in - 1.58in - 5.11lb
EAN: 9781554073108
Categories: • General• Reference

About the Author

Bayley, Stephen: - Stephen Bayley and Terence Conran

Praise for this book

This ambitious compendium of international design history is both smartly written and gorgeously illustrated. Organized primarily as an A-to-Z encyclopedia of essential figures, companies, and moments in the last three centuries of design, it's the kind of book you'll dip into repeatedly just for fun.-- "The Week" (12/14/2007 12:00:00 AM)

Hundreds of large gorgeous photos make this a useful resource and a fun browse.-- "Metropolis" (12/1/2007 12:00:00 AM)

This essential read for designers, or anyone who wants to know more, includes more than 300 colour photographs.-- "Globe and Mail" (12/15/2007 12:00:00 AM)

The book combines fascinating essays with an A-Z directory and 300 photographs. It's the latter, complete with informative captions, that first engage the reader.... Browsers will then move on to the intriguing ABC directory -- short items about design movements, innovations and innovators... But quick hits are only part of the appeal of this book... The authors trace the history of various artistic movements, bringing order to what might seem like an avalanche of design concepts. The authors also weigh subjects such as who sets standards for taste, and the difference between European and American sensibilities.-- "Grand Magazine" (10/1/2008 12:00:00 AM)

Terence Conran and Stephen Bayley ... have seamlessly orchestrated a history of design that is as eclectic as it is evocative.--Jon Alain Guzik "Miami Modern Living" (2/1/2008 12:00:00 AM)

This is a brilliant book.--Bill Robertson "Star Phoenix (Saskatoon)" (12/15/2007 12:00:00 AM)

Additions of such latter-day icons as Phillipe Starck and Apple designer Jonathan Ive are described with fantastic photographs and lively, Conran-esque text.... If you found the 1985 volume useful, you'll want this useful update.-- "Azure Magazine" (12/31/2007 12:00:00 AM)

This book gives an opinionated, comprehensive history of industrial design from paper clips to cars and is an encyclopedic survey of the best 19th and 20th century industrial designers whose works have had a lasting impact.--Zahid Sardar "San Francisco Chronicle" (10/13/2007 12:00:00 AM)

A rousing A-to-Z guide to the history and personalities of design... Richly illustrated and elegantly packaged, the book is beautiful enough for the coffee table and encyclopedic in its scope.--Kimberley Brown "House and Home" (11/1/2007 12:00:00 AM)

If you don't know your Ikea from your Eames, this hefty tome is a swell start to building your arsenal of cool facts. Conran and Bayley know their stuff. Gorgeous photos are teamed with refreshingly brief, yet detailed, blurbs.... 'Design' makes a great addition to your coffee table, or a classy gift for a stylish loved one.-- "The Globe and Mail" (11/24/2007 12:00:00 AM)

Its 336 pages are more illustrative than encyclopedic, but by carefully limiting the number of entries in their A-to-Z look at domestic objects and their creators, the authors are able to say something meaningful about most with lots of room left over for pictures.--Michael Lassell "Metropolitan Home" (12/1/2007 12:00:00 AM)

Provides an encyclopedic portfolio of iconic modern design, from Johan Vaaler's paper clip to Jonathan Ive's iPod.-- "Elle Design" (12/1/2007 12:00:00 AM)

Stephen Bayley and Terence Conran have put together a comprehensive directory of just about everything related to design and those who create it. Their brief essays are complemented by 300 full-colour illustrations with detailed captions. Students of design can use these to follow up their own interests through more research, and the general reader can simply enjoy the wealth of scholarship that's gone into producing a lovely and valuable book.--Linda Turk "Chronicle-Journal (Thunder Bay)" (2/3/2008 12:00:00 AM)

This is an eclectic, stylish guidebook of design through the ages.--Martin Cash "The Winnipeg Free Press" (12/9/2007 12:00:00 AM)

[A] delightful survey of designers. Nothing about design escapes the critical gaze of Bayley and Conran.--Patrick Tivy "Reno and Decor" (5/31/2008 12:00:00 AM)

[Bayley and Conran] offer readers a crash course in design in this impressive, coffee-table-ready resource... The artful confluence of the societal, artistic and architectural is what sets this book apart.... This is no staid or simplistic survey.-- "Publishersweekly.com" (10/1/2007 12:00:00 AM)

A lively and opinionated history. The bygone age of enlightened corporate sponsorship gets loving treatment.--Piladas Viladas "The New York Times - City Edition" (10/7/2007 12:00:00 AM)

A thought-provoking read for design aficionados, techies, and pragmatic consumers alike.-- "Charleston Magazine" (1/1/2008 12:00:00 AM)

From two of the greatest design minds of our time -- Brits Terence Conran and the writer-commentator Stephen Bayley -- comes this attractive, encyclopedic reference on modern design from the Industrial Revolution to now. Best feature: A stage-setting series of essays penned by Conran and Baylet probing the evolution of design since the 19th century.--Jennifer David "House and Home" (4/1/2008 12:00:00 AM)

Refreshingly, the authors do not hesitate to reveal likes and dislikes.... This is a solid purchase, especially for its reasonable price and international scope. Summing Up: Recommended. Undergraduates, practitioners, and general readers.--R. T. Clement, Northwestern University "Choice" (4/1/2008 12:00:00 AM)