"I recommend that every entrepreneur and small business investigate and implement as many of his seven new business force multipliers as possible." -- Martin Zwilling, AlleyWatch

"This important, technical book by a guru in the field is a fine contribution to the understanding of the transformation of organizations into digital enterprises." -- Choice magazine

"... a quick read to understand the rules and standard operating procedure of the digital world." -- Times of India

"In summary, [Richie] Etwaru's (Chief Digital Officer of IMS Health) final recommendation was that all Chief Digital Officers read Ray Wang's new book Disrupting Digital Business: Create an Authentic Experience in the Peer-to-Peer Economy, for help with figuring out how to actually do all the things described in this article." -- Huffington Post

ADVANCE PRAISE for Disrupting Digital Business:

Tom Kelley, Partner, IDEO--
"Put on your running shoes and get ready to race into the digital future with Ray Wang's new book. His passion for transformation shows up on every page, along with practical advice on how to keep our brand promises and engage with our customers at scale. Picking up on the urgency of Wang's message, I read the book cover-to-cover in a single day and now feel better prepared for tomorrow's challenges."

Marc Benioff, Chairman and CEO, Salesforce.com--
"Ray Wang assembles the strands of digital DNA that are key to building the successful companies and leaders of tomorrow."

Ganesh Bell, Chief Digital Officer, GE Power & Water--
"The digital transformation of work, products, and customer engagement requires new approaches and radical transparency. Ray Wang has written the first book that connects all aspects of this transformation. This is the digital leader's handbook."

Jim Davis, Executive Vice President and Chief Marketing Officer, SAS--
"Wonder why your company should go digital? Read this book. Ray Wang reveals the heights companies can attain if they embrace a digital mind-set, create an analytics-infused culture, and make data-driven insights the bedrock for business transformation."

Peter Kim, Chief Digital Officer, Cheil Worldwide--
"Ray Wang sounds an important call for business leaders: disrupt or be disrupted. His expert analysis and entrepreneurial insights provide critical guidance on how to lead, build, and grow in the Information Age."

Vishal Sikka, CEO and Managing Director, Infosys--
"Ray Wang's primer on succeeding in the era of peer-to-peer business reinforces that all of technology's myriad possibilities are converging into one goal: human empowerment. A must-read for leaders seeking to build disruptive businesses that enrich their customers' lives."

Neetan Chopra, Senior Vice President, IT Strategic Services, Emirates--
"A digital revolution is under way. Ray Wang has been a thought leader at the epicenter of this revolution. Disrupting Digital Business captures the essence of this change and provides some great insights on how to deal with it."

Clara Shih, founder and CEO, Hearsay Social; Board Director, Starbucks; and author, The Facebook Era--
"Disrupting Digital Business articulates in simple and compelling terms the new business models, customer promises, and transformational mind-sets required to survive and thrive in today's digital world order."

Annalie Killian, Director of Innovation, AMP Limited; founder and Executive Producer, Amplify Festival--
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