Elena V. Amber is a founder, doctoral researcher, and award-winning author. Bringing over 15 years of international business and startup experience, Amber holds multidisciplinary degrees in social management, biology, executive business administration, and psychology at Master's level. Her doctoral research blends behavioral psychology and economics with neuroscience, examining factors impacting sustainable consumption at the nexus with impulsive buying behavior.
Drawing on extensive business applications research for sustainability, she provides a fresh perspective on sustainable consumption via lenses of emotional capital and consumer transformation.