Forget everything you've ever read about the age of dumbed-down, instant-gratification culture. In this provocative, unfailingly intelligent, thoroughly researched, and surprisingly convincing big idea book, Steven Johnson draws from fields as diverse as neuroscience, economics, and media theory to argue that the pop culture we soak in every day--from Lord of the Rings to Grand Theft Auto to The Simpsons--has been growing more sophisticated with each passing year, and, far from rotting our brains, is actually posing new cognitive challenges that are actually making our minds measurably sharper. After reading Everything Bad is Good for You, you will never regard the glow of the video game or television screen the same way again.
With a new afterword by the author.
Persuasive...The old dogs won't be able to rest as easily once they've read Everything Bad is Good for You, Steven Johnson's elegant polemic.... It's almost impossible not to agree with him.--Walter Kirn, The New York Times Book Review
A thought-provoking argument that today's allegedly vacuous media are, well, thought provoking...A brisk, witty read, well versed in the history of literature and bolstered with research...Johnson, it turns out, still knows the value of reading a book. And this one is indispensable. --Time
There is a pleasing eclecticism to [Johnson's] thinking. He is as happy analyzing Finding Nemo as he is dissecting the intricacies of a piece of software ... Johnson wants to understand popular culture...in the very practical sense of wondering what watching something like The Dukes of Hazzard does to the way our minds work. --Malcolm Gladwell, The New Yorker
The author Newsweek called one of the most influential people in cyberspace...is back. The beauty of Johnson's latest work -- beyond its engaging, accessible prose -- is that anyone with even a glancing familiarity with pop culture will come to the book ready to challenge his premise. Everything Bad Is Good for You anticipates and refutes nearly every likely claim, building a convincing case that media have become more complex and thus make our minds work harder. --Cleveland Plain Dealer
Through a string of airtight, academic and very entertaining essays, Johnson maintains that prime-time TV is more intellectually engaging than ever. --Time Out New York
Sophisticated...nimble...strangely satisfying. --Newsday
Johnson's challenge to the oft-repeated lament that mass culture is dumbing down is as enlightening as it is necessary. -BookForum
Johnson may be the first mainstream writer to bring neuroscientific inquiry to 'The Apprentice'...It's scientific and literary rigor, couch-potato style. -Chicago Tribune
Johnson paints a convincing and literate portrait, and he shows himself to be a master of many disciplines, which deepens the well of his credibility. -San Francisco Chronicle
Engaging...Intriguing...Breezy and funny... Johnson is a forceful writer, and he makes a good case; his book is an elegant work of argumentation. --Salon.com