How social change influences human behavioral change ? Why human behavior may be influenced by social change? Our individual behavior whether can be influenced to bring negative or positive attitude by social change? I shall attempt to indicate cases to explain whether our individual behavior can be influenced to changed by social environment change. Readers can have more understand how and why social change may influence our behavior in possible. Behavioral economy is one useful and fun social subject. Behavioral economists ususally research how and why human behaviors may influence economy growth or recession, or how and why economy environment changing factor may influence human behavior changes.

Why do our societies need to innovate? Product innovation, medical technology innovation, space technology innovation, transport service innovation, educational innovation. I shall concentrate on discuss these several aspects. If our societies can not be innovated on above several aspect, then what negative impact may bring to influence our societies. I shall attempt to indicate some evidences to explain what negative impact will cause if our future societies can not innovate to above several aspects in success. I hope my readers can make personal judgement whether my analysis and opinion is right or wrong as well as you can discuss your opinion to argue my view point after you read this book.