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Book Cover for: Lifestyle Drugs and the Neoliberal Family, Kristin Swenson

Lifestyle Drugs and the Neoliberal Family

Kristin Swenson

Through the lens of lifestyle drug advertisements, Lifestyle Drugs and the Neoliberal Family unpacks our contemporary obsession with obtaining easy solutions for difficult problems. The ads' discourse illuminates the experience of living within a society increasingly affected by the policies of neoliberalism, one that requires us to invest and manage our own health.

Book Details

  • Publisher: Peter Lang Inc., International Academic Publi
  • Publish Date: Oct 18th, 2013
  • Pages: 197
  • Language: English
  • Edition: undefined - undefined
  • Dimensions: 9.00in - 6.00in - 0.50in - 1.00lb
  • EAN: 9781433110443
  • Categories: Industries - GeneralBusiness AspectsWomen's Studies

About the Author

Kristin A. Swenson (PhD, University of Minnesota) is Associate Professor in Media, Rhetoric, and Culture, and an affiliated faculty member in the Gender, Women, and Sexuality Studies Program at Butler University in Indiana. She has contributed to a diversity of journals including Communication, Culture and Critique and the Baltic Journal of Law and Politics.