'Max knows more secrets of the rich and famous than anyone in the world'
Piers Morgan

Max Clifford is the media guru everyone calls when they want to know about a celebrity story or a celebrity's relationship with the media. Starting out as a junior member of the press department at EMI he has become one of the most influential figures in today's society and a household name. What is less known is the other side to Max: the stories he keeps out of the papers; his stand against corruption; his mischievous sense of humour; his dedication to helping people from all walks of life;
his love for his wife of nearly forty years who tragically died of cancer; and his devotion to his daughter Louise who at six was diagnosed with juvenile rheumatoid arthritis and is permanently disabled. The essential memoir for those interested in both PR and celebrity.