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The co-op bookstore for avid readers
Pink Ribbon Blues: How Breast Cancer Culture Undermines Women's Health
Medical sociologist Gayle A. Sulik reveals the hidden costs of the pink ribbon as an industry, one in which breast cancer functions as a brand name with a pink ribbon logo. Based on historical and ethnographic research, analysis of awareness campaigns and advertisements, and hundreds of interviews, Pink Ribbon Blues shows that while millions walk, run, and purchase products for a cure, cancer rates continue to rise, industry thrives, and breast cancer is stigmatized anew for those who reject the pink ribbon model. Even as Sulik points out the flaws of "pink ribbon culture," she outlines the positives and offers alternatives. The paperback includes a new Introduction investigating Susan G. Komen for the Cure and a color insert with images of, and reactions to, the pinking of breast cancer.
Book Details
- Publisher: Oxford University Press
- Publish Date: Oct 1st, 2012
- Pages: 480
- Language: English
- Edition: Updated - undefined
- Dimensions: 8.10in - 5.40in - 1.00in - 1.20lb
- EAN: 9780199933990
- Categories: • Women's Health - General• Oncology - General• Public Health
About the Author
Gayle A. Sulik MA, PhD is research associate at the University at Albany (SUNY) and founder of the Consortium on Breast Cancer. She was a 2008 Fellow of the National Endowment for the Humanities and is winner of the 2013 Sociologists for Women in Society Distinguished Lecturer Award for Pink Ribbon Blues.
Praise for this book
"You may never think pink again about breast cancer after reading Sulik's sobering and lucid critique of what she calls 'pink culture'.... Sulik's call to 'take a road less pink' demands to be heard." --Publishers Weekly
"In this provocative and eye-opening critique, medical sociologist Gayle Sulik makes the case that breast cancer culture is increasingly frivolous and commercialized--with patients paying the price."--Catherine Guthrie, Better Homes and Gardens
"Breast Cancer Awareness Month has become a distracting sideshow, a situation that sociologist Gayle A. Sulik explores in compelling depth in her new book, Pink Ribbon Blues." --Katherine Russell Rich, Slate
"Treads an interesting middle ground between the academic and the journalistic as she analyzes giant hunks of information and opinion, and also interviews patients to illustrate her points." --Abigail Zuger, M.D., New York Times
"Provocative." --Library Journal
"Many of [Sulik's] insights are striking and she pulls together a wealth of historical material and data.... Recommended."--Choice
"Sulik takes us behind the pink curtain to a peculiar culture where sentimentality takes place of scientific evidence, personal transcendence fills in for political action, and lofty platitudes replace actionable goals. Pink Ribbon Blues is the Frommer's guide to the country of breast cancer." -- Sandra Steingraber, author, Living Downstream: An Ecologist's Personal Investigation of Cancer and the Environment
"In this thoughtful and searing examination, Sulik shows how pink culture lurches from selflessness to selfishness, giving new meaning to the ferocity of survivors and she-roes." -- Devra Davis, author, Disconnect: The Truth about Cell Phone Radiation and Your Health and The Secret History of the War on Cancer, Founder, Environmental Health Trust, and Visiting Professor, Georgetown University
"In this provocative and eye-opening critique, medical sociologist Gayle Sulik makes the case that breast cancer culture is increasingly frivolous and commercialized--with patients paying the price."--Catherine Guthrie, Better Homes and Gardens
"Breast Cancer Awareness Month has become a distracting sideshow, a situation that sociologist Gayle A. Sulik explores in compelling depth in her new book, Pink Ribbon Blues." --Katherine Russell Rich, Slate
"Treads an interesting middle ground between the academic and the journalistic as she analyzes giant hunks of information and opinion, and also interviews patients to illustrate her points." --Abigail Zuger, M.D., New York Times
"Provocative." --Library Journal
"Many of [Sulik's] insights are striking and she pulls together a wealth of historical material and data.... Recommended."--Choice
"Sulik takes us behind the pink curtain to a peculiar culture where sentimentality takes place of scientific evidence, personal transcendence fills in for political action, and lofty platitudes replace actionable goals. Pink Ribbon Blues is the Frommer's guide to the country of breast cancer." -- Sandra Steingraber, author, Living Downstream: An Ecologist's Personal Investigation of Cancer and the Environment
"In this thoughtful and searing examination, Sulik shows how pink culture lurches from selflessness to selfishness, giving new meaning to the ferocity of survivors and she-roes." -- Devra Davis, author, Disconnect: The Truth about Cell Phone Radiation and Your Health and The Secret History of the War on Cancer, Founder, Environmental Health Trust, and Visiting Professor, Georgetown University