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The co-op bookstore for avid readers
Psychology of Everyday Things
A cognitive scientist provides a very amusing, informative, and consciousness-raising book for consumers and designers on understanding why thousands of everyday objects--from watches to VCRs--are so frustrating to use."A delightful and illuminating introduction the the field of cognitive science...this charming and utterly commonsensical little book has the potential to profoundly improve the everyday human environment--and I hope it will."--Douglas R. Hofstadter, author of "Gsdel, Escher, Bach"
Book Details
- Publisher: Basic Books
- Publish Date: Jun 13rd, 1988
- Pages: 272
- Language: English
- Edition: undefined - undefined
- Dimensions: 6.20in - 9.10in - 1.00in - 1.30lb
- EAN: 9780465067091
- Categories: • Industrial Design - General• Cognitive Psychology & Cognition• Consumer Behavior - General
About the Author
Donald A. Norman is Professor of Computer Science at Northwestern University, a former "Apple Fellow," and a partner in the Nielsen Norman Group Consulting Firm, which consults with corporations on design. He is the author of a number of books on design, including Emotional Design and the best-selling The Design of Everyday Things. He lives in Northbrook, Illinois and Palo Alto, California.