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Book Cover for: The Happiness Effect: How Social Media Is Driving a Generation to Appear Perfect at Any Cost, Donna Freitas

The Happiness Effect: How Social Media Is Driving a Generation to Appear Perfect at Any Cost

Donna Freitas

Sexting. Cyberbullying. Narcissism. Social media has become the dominant force in young people's lives, and each day seems to bring another shocking tale of private pictures getting into the wrong hands, or a lament that young people feel compelled to share their each and every thought with the entire world. Have smartphones and social media created a generation of self-obsessed egomaniacs?

Absolutely not, Donna Freitas argues in this provocative book. And, she says, these alarmist fears are drawing attention away from the real issues that young adults are facing.

Drawing on a large-scale survey and interviews with students on thirteen college campuses, Freitas finds that what young people are overwhelmingly concerned with--what they really want to talk about--is happiness. They face enormous pressure to look perfect online--not just happy, but blissful, ecstatic, and fabulously successful. Unable to achieve this impossible standard, they are anxious about letting the less-than-perfect parts of themselves become public. Far from wanting to share everything, they are brutally selective when it comes to curating their personal profiles, and worry obsessively that they might unwittingly post something that could come back to haunt them later in life. Through candid conversations with young people from diverse backgrounds, Freitas reveals how even the most well-adjusted individuals can be stricken by self-doubt when they compare their experiences with the vast collective utopia that they see online. And sometimes, as on anonymous platforms like Yik Yak, what they see instead is a depressing cesspool of racism and misogyny. Yet young people are also extremely attached to their smartphones and apps, which sometimes bring them great pleasure. It is very much a love-hate relationship.

While much of the public's attention has been focused on headline-grabbing stories, the everyday struggles and joys of young people have remained under the radar. Freitas brings their feelings to the fore, in the words of young people themselves. The Happiness Effect is an eye-opening window into their first-hand experiences of social media and its impact on them.

Book Details

  • Publisher: Oxford University Press
  • Publish Date: Sep 1st, 2019
  • Pages: 368
  • Language: English
  • Edition: undefined - undefined
  • Dimensions: 9.20in - 6.10in - 1.10in - 1.10lb
  • EAN: 9780190054670
  • Categories: Social AspectsInternet - Social MediaSocial Aspects

About the Author

Donna Freitas is a Nonresident Research Associate at the University of Notre Dame's Center for the Study of Religion and Society, and when she is not traveling for research she teaches in the Honors Colleges at Hofstra University. She is the author of Sex and the Soul: Juggling Sexuality, Spirituality, Romance and Religion on America's College Campuses (Oxford University Press, 2008), as well as several novels for young adults. A regular contributor to Publishers Weekly, she has also written for The Wall Street Journal, The New York Times, and The Washington Post.

More books by Donna Freitas

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Praise for this book

"Freitas's book makes us confront our ever-changing society to help our younger pioneers
successfully navigate this technological nuance that is not going away any time soon."
- PsycCRITIQUES

"An eye-opening, data-driven look at how young people use social media to craft their images, keep tabs on their peers, and create their identities. This book is essential reading for anyone who wants to understand how technology is shaping an entire generation of Americans." - Scott Westerfeld, author of Uglies and Zeroes

"In the age of social media, we live a new state of self: 'I share, therefore I am.' Here, media researcher Donna Freitas explores what this means for a generation that has never known another way of life. Or as one young man put is to Freitas, reflecting on a date with his girlfriend: 'It's not an official event until we have taken a selfie.' What Freitas finds is poignant, disturbing: There is only one way to be in public: smiling. Read this book to better understand the alienations that follow when we validate our private lives in public spaces."
- Sherry Turkle, Professor, MIT; Author of Reclaiming Conversation: The Power of Talk in a Digital Age and Alone Together: Why We Expect More from Technology and Less from Each Other

"In this extremely readable and hugely informative book, Freitas clarifies with tenderness and insight the profound challenges and implications of social networking for young adults. Psychologically astute, soulful, and full of wisdom, this book should be required reading for college students everywhere, as well as for adults who want to help this generation of digital pioneers." - Catherine Steiner-Adair, author of The Big Disconnect: Protecting Childhood and Family Relationships in the Digital Age

"When I want to know what college students are thinking and feeling, I turn to Donna Freitas. At a moment when college students' happiness is at an all-time low, we need this book. Combining vibrant storytelling, original research, and cultural critique, The Happiness Effect is required reading for anyone parenting or teaching college students." - Rachel Simmons, author of Odd Girl Out

"Freitas takes a thoughtful look at dilemmas arising from young people's social media use. Her opinion, based on interviews with 184 students at 13 colleges in the U.S. and 884 survey responses, is that there are more insidious problems than rampant bullying and sexting. " - Publishers Weekly

"The Happiness Effect is a compassionate and well-meaning introduction to the perils and pleasures of social media . . ." - Bitch Magazine

"The headlong rush into a digital future has brought anguish as well as enlightenment. It makes people seamlessly connected, better informed and able to achieve things that were unimaginable not long ago. But it has not made them happy. Freitas's students are fretful, restless and insecure - addicted to apps, plagued by their fears of missing out, and longing to be 'liked.'" - John Gapper, The Financial Times

"She [Freitas] limits herself to a single topic-the effect of social media on the lives of college students-that turns out to have myriad dimensions, each of them explored in informative, artfully crafted chapters on selfies and self-image, sex and sexting, public and private identity, and more." -The Gospel Coalition