The difference between success and failure in presenting your ideas hangs on a concept that MBA programs never touched on: the audience is also a participant, and all presentations are ultimately a conversation.
A conversation between you and the audience.
Before buying this book, you should ask yourself this: what kind of conversation do I truly want to have? One where the audience can sit as judge and jury to my presentation or one where the audience is a co-creator and a contributor to the goals we are trying to achieve?
If you want to have a conversation where you influence the outcomes and establish the buy-in and partnerships needed to move the ball forward, then this is the book for you.

Martin Echavarria has been coaching for over 18 years working with executives and their teams to build mastery, and live lives of meaning, purpose, and fulfillment, leading to professional excellence. He works as a full time coach for BetterUp, www.betterup.com, Skyline Group, www.skylineg.com and through his own practice, www.echavarriacoaching.com.
If you are interested in working with me to apply the learning and receive coaching on your conversational presentations connect with me through email at martin.echavarria@coherence360.com or through BetterUp or Skyline Group.