Dr. Michael Baron is Professor at the Department of Mathematics and Statistics, the American University. Supported by grants from the National Science Foundation, the National Security Agency, the Actuarial Foundation, and the Semiconductor Technical Council, he conducts research in the areas of sequential analysis, change-point detection, and Bayesian inference, applying obtained results in epidemiology, clinical trials, cyber security, energy finance, and semiconductor manufacturing. The last application brought M. Baron to IBM T. J. Watson Research Center, where he was a one-year Academic Visitor in 2003-04. M. Baron has published three books, a number of research articles and book chapters, and gave an even greater number of invited presentations and seminars. In 2007 M. Baron received Abraham Wald prize for the best paper in sequential analysis, and in 2013 he was elected a Fellow of the American Statistical Association. Currently, he serves as Associate Editor of the Journal of Sequential Analysis. He is a member of the American Statistical Association and the International Society for Bayesian Analysis. M. Baron has a University Diploma in Mathematics from St. Petersburg State University, Russia (1992), and a PhD degree in Statistics from the University of Maryland (1995). His University Diploma paper entitled "On the First Passage Time for Queueing Processes" was supervised by Prof. Ildar Ibragimov, and his doctoral dissertation "Confidence Estimation in the Change-Point Problem" was supervised by Prof. Andrew Rukhin. In his turn, M. Baron graduated nine doctoral students and is currently working on three more. Degrees PhD, Maryland Baltimore County, Statistics, 1995 MS, State University of St. Petersburg (Russia), Mathematics, 1992. Richard Baker is a serial entrepreneur in the applied behavioral sciences. He founded Baker & Co. with the assistance of David Kolb, Ph.D. of Case Western Reserve. Together they develop several very successful problem-solving applications based on Kolb's Experiential Learning research. Mr. Baker founded Premium Knowledge Company (PKG) after the sale of Baker and Company. The objective was to understand the motives of affluent consumers when making decisions regarding use of discretionary time and money. The proceeds from the sale of the previous company were invested in developing unique research data, analyzed by Dr. Baron, which has revealed the M Function.