Katelyn Bourgoin 🧠Book Recommendations & Book Mentions
This list consists of recommendations or mentions of books spotted in media, social media accounts, podcasts or other public websites.
Katelyn Bourgoin 🧠on X
"The Customer Whisperer" / I reveal the hidden reasons why people buy 🧠56,000+ smart marketers read my buyer psychology newsletter @whywebuyco

The Choice Factory: 25 Behavioural Biases That Influence What We Buy
Richard Shotton
@TomerGoldstein @danariely Big fan of Dan's! A lot of the inspiration for this post also came from Richard Shotton's The Choice Factory. Another great read if you haven't emplored it yet
Paperback, 2018
$19.99$9.99 + Free shipping50% off your first book
This Is Marketing: You Can't Be Seen Until You Learn to See
Seth Godin
@TweetsOfKunal Great Q. I’d start by reading This Is Marketing by Seth Godin Then choose a marketing channel that interests you and study it (eg. YouTube, email, Twitter) There’s endless how-to guides, but the best learning will come from picking a product/service and trying to market it
Hardcover, 2018
$25.00$12.50 + Free shipping50% off your first book
Deception: The grass isn't always greener on the other side
C. Bailey-Lloyd
The grass isn’t always greener on the other side The grass is greener where you water it In other words? Don’t let FOMO or shiny object syndrome seduce you—keep investing in your current projects and watch them grow
Paperback, 2014
$14.98$7.49 + Free shipping50% off your first book
Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts
Annie Duke
This Geeky Brain Fact was inspired by Annie Duke's amazing book: Thinking in Bets: Making Smarter Decisions When You Don’t Have All the Facts Check it out https://t.co/9iIDqMGFPZ
Paperback, 2019
$20.00$10.00 + Free shipping50% off your first book
How to Change: The Science of Getting from Where You Are to Where You Want to Be
Katy Milkman
@AugmentAllWays If you wanna learn more tips like this, check out the book How to Change by Katy Milkman
Hardcover, 2021
$31.00$15.50 + Free shipping50% off your first book
How to Do the Work: Recognize Your Patterns, Heal from Your Past, and Create Your Self
Nicole Lepera
@amandanat I starting reading How to do the work by By Dr Nicole Lepera I’m only about 1/3 of the way in but I’m really enjoying it so far. I feel seen
Hardcover, 2021
$32.00$16.00 + Free shipping50% off your first book
The Alter Ego Effect: The Power of Secret Identities to Transform Your Life
Todd Herman
Better advice: Create an alter ego ✅ As @todd_herman explains in his book, The Alter Ego Effect, an alter ego is like your second self It’s the version of you that can do scary things and step up if needed to help overcome mental blockers Clark Kent had Superman And Beyonce? https://t.co/zmjDsKmDQX
Hardcover, 2019
$32.00$16.00 + Free shipping50% off your first book
Pre-Suasion: A Revolutionary Way to Influence and Persuade
Robert Cialdini
@arvidkahl @thejustinwelsh @robertoblake I'd read Pre-Suasion by Robert Cialdini It's the best I'm actually working on a free email course on how to use pre-suasion techniques to build trust I'll let you know when it drops!
Paperback, 2018
$21.99$10.99 + Free shipping50% off your first book