UnderConsideration Book Recommendations & Book Mentions

UnderConsideration

Today on Brand New (Reviewed): Friday Likes by Brand Brothers, Korak Studio, and Go Forth https://www.underconsideration.com/brandnew/archives/friday_likes_422.php https://t.co/KdD4QZxCOI

UnderConsideration

Today on Brand New (Linked): The trophy in the previous 5 Super Bowl logos looked like an extra I (or year). Super Bowl LVI (56) tackles that issue head on and sets up a winning strategy for LVII and LVIII giving designers a break until LIX. https://www.underconsideration.com/brandnew/archives/liv_and_let_liiiiiv.php https://t.co/oMbld80aWe

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UnderConsideration

Today on Brand New (Linked): Adidas retracted — 48 hours later — a filing with the U.S. Trademark Office to oppose an application from Black Lives Matter who were looking to trademark, specifically, its three-stripe yellow motif in various retail classes. https://t.co/h932IZiAl3 https://t.co/SrRUSmcYby

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Today on Brand New (Linked): Quite nice brand toolkit designed by @createfutureuk for Penguin Random House Children’s to market and expand the world of Beatrix Potter’s iconic Peter Rabbit. https://t.co/p3COTjArJR https://t.co/idySvehgKc

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Today on Brand New (Linked): Is comprehensive book branding the next frontier? Sally Rooney’s "Beautiful World, Where Are You” is being promoted with carefully-branded merchandise https://www.underconsideration.com/brandnew/archives/dont_judge_a_book_by_its_bucket_hat.php https://t.co/a4LvusW3X4

UnderConsideration

Today on Brand New (Linked): A whole lot of Mid-century design inspiration to be found in "Designed for Dancing", a book by Janet Borgerson and Jonathan Schroeder that celebrates dance records — and their album covers — from the 1950s and 1960s. https://t.co/6xpusW44mg https://t.co/y7lV0y64xM

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Today on Brand New (Linked): @typeland_ worked with @The_Globe in-house team to create a custom display version of their typeface Amifer to include elements from First Folio, the 400-yo collected edition of William Shakespeare’s plays. Lovely work. https://t.co/vH4A9zmtbD https://t.co/5C3C5T4757

UnderConsideration

Today on Brand New (Linked): In other book recommendation news, Rob Meyerson, host of the How Brands are Built podcast has just published "Brand Naming: The Complete Guide to Creating a Name for Your Company, Product, or Service". https://t.co/h0zIghJT6P https://t.co/EBfROF24re

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Today on Brand New (Linked): In the all-new Punisher series, Marvel Comics is introducing a new logo, which had become controversial from being co-opted by, among others, the US military and police, far right anti-government militias, & Iraqi Armed Forces. https://t.co/cdBANqGnPN https://t.co/WHTgPe1mDN

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UnderConsideration

Today on Brand New (Linked): @LogoDesignLove pre-reviews James Martin’s sketch-filled book, "Made by James: The Honest Guide to Creativity and Logo Design”. Looks pretty great. (Also, TIL who James Martin is and I was clearly an outlier on this.) https://t.co/bowLGrI8CG https://t.co/kanxeEz1tf