Kieran O'Neill Book Recommendations & Book Mentions
This list consists of recommendations or mentions of books spotted in media, social media accounts, podcasts or other public websites.
Kieran O'Neill on X
CEO & co-founder of @thread. YC S12. Previously founded two startups that scaled to millions of users and were acquired.
2 books

Positioning: The Battle for Your Mind, 20th Anniversary Edition
Al Ries
@DCoolican How Brands Grow by Byron Sharp for brand building via advertising. Positioning by Al Ries for an intro to… positioning. I’ve read a few on branding strategy but none I’d recommend really.
Hardcover, 2001
$35.00$17.50 + Free shipping50% off your first book
New New Thing: A Silicon Valley Story
Michael Lewis
@Gurpreetnarang2 @FoundersPodcast The New New Thing by Michael Lewis
Paperback, 2014
$16.99$8.49 + Free shipping50% off your first book